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Brian Willis

In this Podcast Coach JC talks with Brian Willis! Brian Willis is recognized throughout North America as a thought leader, a catalyst for change in the law enforcement profession and a man with many questions. Brian operates Winning Mind Training, a company dedicated to help the men and women of law enforcement Embrace the Suck, Look for the Good, focus on What’s Important Now and Dare to Be Great. Brian was a full time police officer for 25 years and has over 27 years of law enforcement training experience. He is the recipient of a Lifetime Achievement Award in recognition of his contribution and commitment to Officer Safety in Canada, the Queen’s Diamond Jubilee Medal in recognition of his contributions to the law enforcement profession and the Law Officer Trainer of the Year award. In addition to his work with law enforcement professionals Brian has served as a mental preparation coach for athletes from a variety of sports including two Canadian Olympic athletes. Brian is proud to serve as the Deputy Executive Director for the International Law Enforcement Educators and Trainers Association (ILEETA). He can be found at,,, and